The name of the brand is a homage to the quote found in Through the Looking Glass by Lewis Carroll: “Why
Creative Director Megan Heddinger states "Opening up means allowing yourself to be vulnerable
and experience — combining technical precision with patient handwork to create objects meant to be used
The dark brown stoneware reveals variations in glaze and surface treatment
Each piece is unique and hand-molded based on her papier mache sculptures
White / 100 Whites Out of Office_Library The name of the brand"White" is not a book about colors. It is an exploration of essence Kenya Hara's meditation on white as the origin of Japanese aesthetics, a philosophy of simplicity and profound restraint. Its companion volume, "100 Whites," extends this inquiry through one hundred specific examples: snow, rice, wax. As art director for Muji, Hara examines what these whites mean in the process of design not merely as visual phenomena, but as states of mind. Two